Because show organizers have the best interests of the attendee, their organization and the exhibitors in mind, only the show organizer can truly make the show production decisions that will enhance the experience for their exhibitors and attendees. With the TradeshowLogistics Openbook™ solution, our clients have all of the benefits of being their own general service contractor without the downside of additional risk and personnel.

With Openbook™, show organizers get the full view of the show's economy--from how much exhibitors are really spending to the quality of service that they are receiving from preferred providers. From a financial standpoint, TradeshowLogistics Openbook™ allows show organizers to earn profits previously available only to the general service contractor. The show organizer can then choose to utilize these funds in the best interest of their organization, attendees, and exhibitors.

Every TradeshowLogistics' engagement starts by working with our clients to define the show's goals. Whether you need to reduce the cost of show participation or increase the funding for attendee promotion, we are committed to providing you with the right combination of technology and management services to insure your success. The TradeshowLogistics Openbook™ Approach is composed of four key elements designed to help show organizers optimize their show production:

• TL Exhibitor Care
• TL Online Manual
• TL Advisor Services
• TL Logistics+ Vendor Network.

By establishing direct control over the contracted services plan and budget, show organizers reduce the total cost of their show production by at least 35%, while at the same time improving service to exhibitors. Using Openbook™, The American Academy of Pediatrics decreased their show production costs by over $400,000 and increased exhibitor services levels by over 55%.